The Branch is the Bank - Banking is global, but business is local

The Branch is the Bank - Banking is global, but business is local

In contrast to the common trend of standardising and centralising processes and structures at a  higher level, one Scandinavian bank implemented a decentralised governance model: "the branch is the bank". Furthermore the bank abandoned rigid management processes like budgeting. The main objective of the bank was to be truly customer oriented.


  • PublisherPwC
  • LanguageGerman
  • Pages15
  • Publication date2013

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